Generally yes.
SEO is needed for your business if you
There are only some businesses that require little to no SEO
No, if any of the following applies to you or your business:
These ads may well place your ad somewhere notable on the SERP (search engine result pages) when customers search the keywords you've paid ads for.
But just as easily you can post such ads, your competition can easily outbid you and bump you off with ads of their own. Ultimately, it'd be a matter of who has higher advertising spend.
SEO is organic, you cannot pay your way to the top and is a long-term strategy. It's much more difficult for a competitor to impact your organic search engine ranking.
Most small or medium-sized businesses do not think long-term and opt not to invest in SEO when the ROI is actually highest amongst all paid marketing channels in the long-term. A good analogy is real-estate investment. Purchasing a home (SEO) is a much lengthier process than renting an apartment (running paid ads), but it's a much better investment.
There are ways to learn SEO and try to do this on your own but in learning you will see that it is very time and labor-intensive. SEO is not a finish-once-and-done process, it's ongoing. You need strong technical skills and working knowledge in web development, web design, content development and digital marketing.
In other words, you would constantly need to update yourself and do the work of what's normally required by a team.
It's for this reason why most companies would rather outsource SEO to reliable partners as it can get overwhelming very fast and the workload will not dwindle even after your desired pages or website ranks.
The most important reason is simply our expertise on SEO and our aim to get you 15x return-on-investment. We use proper white-hat methodologies to gradually rank your pages that would not get you penalized by search engines (unlike SEO agencies that guarantee quick wins).
The other reasons why our clients choose us over others is our transparent pricing and no-contract SEO, this may seem counter-intuitive since SEO is supposedly a long-term commitment, but we understand there are times when startups and businesses may need to divest and place marketing budgets on hold, this helps lift pressure off from minimum-term contracts.
Search engine algorithms change all the time and so do your competitors. We stay abreast of what goes on for you and tweak on-page SEO to meet the needs of new algorithm changes and off-page SEO to stay ahead of your competitors.
Having a stagnant website will lower your page ranking, so you would need to constantly update to rank well. This is particularly important if you are in a competitive industry or trade where you would like to rank on top consistently.
There are many factors that impact how quickly you see results, here are just a few:
So the answer is not as straightforward where we can say you will see results in a certain number of days. Our clients usually see results in 1 month but for significant results and vast improvements, it could take several months.
Our risk-free guarantee to you is that we increase your online visibility within 90 days, if we don't we'll give you a full refund, no questions asked.
Our risk-free guarantee is that we increase your online visibility within 90 days. If this doesn't happen, then we'll give you a full refund, no questions asked.
Yes! You will see some results and improvements on your first month, and you are under no obligation to continue. You can cancel anytime.
However, to really rank for keywords most relevant to your business, we would prefer if clients stay with us for at least 90 days to see significant results.
You should be wary of agencies that give promises like that because it's misleading the client from the start.
Yes, we can rank your website on Google's first page but it could be using meaningless keywords with hardly any search traffic. That's hardly useful for your business even if the guarantee is fulfilled. See the "SEO myths" section for a detailed explainer on why you should avoid agencies that tell you this.